Most remote job posts read like internal HR documents that accidentally escaped into the wild. Great candidates skim them, shrug, and move on.
But when you get the job post right, something different happens:
- You attract fewer but far better applicants.
- People arrive in interviews already understanding the role.
- Your team looks like it actually knows how to work remotely.
Here’s how to write remote job posts that convert on WorkIsWork.
1. Lead with the mission and the problem
Your first 3–4 sentences should answer one question: “Why does this role exist?”
Instead of:
“We are seeking a highly motivated, detail‑oriented individual to join our fast‑paced team…”
Try:
“We’re rethinking how remote teams hire across borders. You’ll be our first Product Designer, shaping the workflows thousands of candidates see every week.”
2. Make the offer concrete
Remote candidates have options. Vague packages = low trust.
- Share a salary range (and currency) you’re confident in.
- Specify timezone overlaps instead of “global”.
- Be explicit about employment type, equity, benefits, and travel.
On WorkIsWork, these details help your post surface in the right searches — and it tells serious candidates you respect their time.
3. Show how remote work actually happens on your team
The best candidates are screening you as hard as you’re screening them.
Add a short section called “How we work remotely” and describe:
- How you handle communication (Slack, Notion, Loom, weekly calls).
- How you run projects (sprints, cycles, roadmaps).
- How you give feedback and measure success.
This is where you can stand out on the WorkIsWork board: instead of another bullet list of tools, you’re telling a story about the team they’re joining.
4. Turn responsibilities into outcomes
“Own feature X” doesn’t mean much. “Ship X that increases trial → paid by 15%” does.
Pick 3–5 outcomes your hire will be responsible for in the first 6–12 months. Phrase them in plain language, e.g.:
- “Design and launch a new onboarding flow used by 10,000+ candidates.”
- “Help us design our first design system and UI kit for all future products.”
- “Collaborate with founders and engineers across 4 time zones.”
5. Make it ridiculously easy to apply
Every extra click costs you senior candidates.
- Use a clear, single call‑to‑action: “Apply on WorkIsWork” or a short external form.
- Ask only for what you actually read: CV, portfolio, 2–3 focused questions.
- Mention response expectations (e.g. “We respond to all candidates within 7 days”).
When you post on WorkIsWork, we help you structure all of this into our squared UI so the post reads clean, scannable, and honest — exactly what remote candidates are looking for.
Write your next remote job post like a landing page, not a policy doc. You’ll hire better people, faster.